Short transcript of a conversation I had recently with a mate:
"I'm trying out an experiment by using some moisturiser and an 'exfoliate'. They've got pictures of bulldogs on them to prove I'm not a cissy. I guess I fell for that marketing scam eh?"
"Why, what did you use before?"
"Nothing. I just figured that I should take a bit more of an interest in my appearance so I've gotten an 'exfoliate'."
"Right, so what, you've decided you're going to wash your face?"
"Um... yeah, I guess. But when you put it like that, I mean, um."